Colgate gets your kids to learn new lessons with their offer packs

Colgate-Palmolive (India) Limited, the market leader in Oral Care, today launched a limited edition – “Learn & Win” offer which aims to encourage your kids to be inquisitive and learn something new every day. With these special offer packs, children can learn about dances, animals and favorite sweets in different parts of the country and even learn how to say Thankyou! in 12 different languages - all from the toothpaste carton itself! These lessons are all printed on the inside of these special offer toothpaste cartons. Not only that, but your kids also stand a chance to win a tablet worth Rs. 5000 by giving a missed call on the toll free number printed on the offer pack*.

Eric Jumbert, Director, Marketing, Colgate-Palmolive (India) Limited says, "The Learn & Win campaign offers kids an engaging activity to help widen their knowledge. Our aim is to provide a fun learning experience to kids that help in their rational and creative development. Also, in a day and age where conservation of resources is of primary importance, turning these toothpaste cartons into useful reference guides for children is a small way in which we can drive sustainability."

Colgate Strong Teeth is one of the largest distributed brands in the country reaching more than 4 Million stores and in turn, more than 190 million households in India. Through this endeavor, Colgate hopes to share knowledge, re-cycled out of an easily available pack, to children across the country. The offer packs of Colgate Strong Teeth are available across retail stores in India.