Concept picks Pranvir Mann as NCD!

Pranvir Mann, erstwhile Head of Creative at R K Swamy BBDO (Delhi) since 2004 has joined Concept Communication as National Creative Director, with a mandate to focus on the group's businesses in the Northern Region.

Sharing his vision for Concept, Pranvir says, "Concept today is poised at a very important stage in its growth. While reinforcing its core strengths in corporate and financial advertising, it also seeks to enhance its brandbuilding and creative capabilities to meet the needs of other businesses. With substantial experience in the above areas, I see it as a perfect fit and a challenging opportunity."

In his advertising career of over 25 years, Pranvir has helmed creative teams at Clarion Advertising, Mudra Communications and R K Swamy BBDO. A literature post graduate from Delhi University's prestigious Kirori Mal College, he has shaped brand communication across categories from Consumer Durables and Personal Care Products to Automobiles, Banking and Telecom Services. Pranvir's work has been applauded by eminent National and International Award juries that include Creative Artisits Guild (CAG), A&M, AAAI among others. His campaigns for Ambassador Cars have been published in the international advertising magazine "ARCHIVE".