Creative Agency 7 Frames Launches a Social Initiative, ‘For a Better Tomorrow’

7 Frames, an early age creative startup, has announced an initiativetitled ‘For a Better Tomorrow’ under which it’ll be providing free of cost services in content, design, social media and digital marketing to NGOs who are working for Covid relief. This comes at a time when a lot of non-profit organizations are ceaselessly helping people get back on their feet after a deadly pandemic, but themselves have been struggling with funds and resources due to a limited online exposure owing to a lack of proper social media presence.

The initiative which was launched via a video (linked) on their social media platforms has garnered a lot of eyeballs and in just 24hours more than 10 NGOs including Svatanya India, Ideal Foundation, Governance Collective and Atmanirbhar Kishor have reached out to 7 Frames.

Addressing the current scenario, Abhishek Vijayvergiya, Creative Director and Co-founder of 7 Frames said, “Ever since the second wave of Covid-19 started across the country, we as an organization have been thinking about how can we help in the ongoing Covid relief efforts. While several of our members have been working on various SOS groups, it always seemed like we should be doing more. And although as a small production house there wasn't much we could do financially, we decided that we will help those who are helping others through what we do best - animation, design and social media content”.

“Despite trying our level best, we still have a limited online presence that further hinders our efforts of raising funds and recognition of our development programmes. I am already obliged to 7 Frames for providing us with their expertise to serve the nation during the difficult times of Covid-19. This makes them an equal contributor in helping people recover from the aftermath of the virus”. - Kanika Khurana, Founder of Atmanirbhar Kishor.

As a people-first organization, 7 Frames is set on the motto of contributing to the society in every way possible, and being a part of the creative industry, what better way would be to do it if not through their art.