Dancing Uncle does a merry jig at good news from Bajaj Allianz Life
Amidst the COVID-19 pandemic when people are battling with stress for varied kinds, Bajaj Allianz Life, one of India’s leading private life insurers is bringing in cheer for its customers. The company declared a total bonus of Rs. 1, 156 Crore benefitting 12 Lakh policyholders, which includes a special one-time bonus of Rs. 315 crores (over and above the regular bonus). To celebrate the announcement, the brand brings back #DancingUncle aka Sanjeev Srivastava with his unique and fun style.
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Bajaj Allianz Life has roped in our very own #DancingUncle, who in his assuring style reaches out to the company’s policyholders telling them of a “Sunhera Kal”.
Commenting on the initiative, Chandramohan Mehra, Chief Marketing Officer, Bajaj Allianz Life Insurance, said, “The special bonus, over and above regular bonus, reflects our continuous endeavour to delight our customers, enabling them to achieve their lifegoals. The digital campaign aims to spread cheer, on the back of the announcement, amid pandemic’s second wave waning and vaccination drive gaining momentum”.
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