DB Group restructures Sales & Marketing Deptt. with key structural promotions

DB Corp Limited (DBCL), India’s largest print media company and home to flagship newspapers Dainik  Bhaskar, Divya Bhaskar, Divya Marathi and Saurashtra Samachar, announced key corporate appointments within the Company.

Mr. Dharmendra Atri, who was earlier Head of Corporate Sales Branch – North, has now been elevated to lead Special Initiatives for the business and will closely work with Mr. Sudhir Agarwal, Managing Director. Mr. Atri has been with the Company for over 18 years being responsible for several successful assignments in the Sales and Marketing function. He was important part of team during launch projects of Dainik Bhaskar in Rajasthan, Gujarat, Chandigarh, Punjab and Haryana. Mr. Atri holds an MBA in Marketing and Finance from IMS, Indore.

Mrs. Reema Dutta who was earlier an integral member of Mr. Atri’s team now has been promoted as Head of Corporate Sales Branch – North and will take over charge from Mr. Atri. She will be based at Dainik Bhaskar’s office in New Delhi NCR report to recently appointed Mr. Satyajit Sengupta, Chief Corporate Sales & Marketing Officer. Reema has been associated with Dainik Bhaskar since 2008 working in various lead sales roles in Delhi NCR.

Both appointments will be effective from March 1, 2017.

Commenting on the appointments, Ms. Rachna Kamra, Chief Human Resource Officer said “We have further strengthened our leadership team through the appointments of Mr. Atri and Reema who have been core team members at Dainik Bhaskar for several years. They bring an eclectic mix of business development skills, strong leadership qualities and deep domain expertise which will be critical for the Company as we look to strengthen our relationships with associates and stake holders, define more innovative solutions for diverse customer groups and steadily grow our pan-India presence.”


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