Digital Asia Festival 2012: Two-day content programme revealed

The Digital Asia Festival, taking place in Beijing across 7-8 November, has revealed an exciting two-day content programme which will offer unrivalled learning and inspiration to Asia Pacific’s digital industry.

A total of 17 seminars given by 26 speakers will take place during the Festival. Wednesday’s line-up will see a President’s Address given by jury president Matias Palm-Jensen, followed by seminars from top agencies Mindshare, Grey, MassiveMusic, Leo Burnett, Tribal DDB, Isobar, Proximity and Bates Singapore. Thursday’s programme includes sessions from Tapit, Media Innovation Group, Ogilvy, JWT, Havas Media APAC, Tencent Online and Cheil China Group. Atifa Silk, Editorial Director of Campaign Asia-Pacific will moderate the Digital Asia Festival Jury Panel which will see members of the jury sharing their insights, thoughts and expertise on this year’s work whilst being challenged on what makes a successful digital marketing campaign.

Throughout the Festival, a dedicated screening area will offer delegates the opportunity to view the best of the globe’s digital work with a selection of the 2012 Cannes Lions Cyber and Mobile winners as well as the Spikes Asia Digital and Mobile winners.

“The launch of the Digital Asia Festival offers something unique to both the digital industry and the APAC region in that it will provide a foundation and distilled environment from which to challenge and debate, network, learn about new innovations and see ground breaking work and ideas. With an outstanding content programme followed by the Digital Asia Awards Ceremony that will celebrate and honour the best of digital, we are certain we will see delegates leaving inspired,” says Myriam Coupard, Festival Director of the Digital Asia Festival.

The Digital Asia Festival will take place at the Grand Millennium Beijing. A delegate package offers access to all Festival events including the awards ceremony which will draw the Festival to a close on the evening of 8 November.


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