Dinamalar pays unique tribute to Madras

On the occasion of Madras Day, which is presently being celebrated throughout the week, Dinamalar has chosen a distinctive way to commemorate the occasion.

India's leading online publication Dinamalar has added a special page to give visitors an in-depth panoramic perspective about the city of Madras. The new page www.dinamalar.com/madrasday covers a wide-spectrum of topics, well-known historians' perspective, interesting tit-bits and details of historically significant events that culminated in the making of this much-loved city.

Moreover, the publication's commemoration of Madras Week extends further than just the new Madras Day page. The leading online publication has also decidedly chosen to sustain its supreme online presence by tapping Facebook. The Madras-centered Q&A app on Facebook (https://apps.facebook.com/dinamalar-madrasday) released by Dinamalar covers topics that range 371 years of the glorious history of Madras. Giving users the chance to test their knowledge of the city, this new initiative also strives to enable readers to really get to know the history of this southern city.

Speaking on the occasion of the new initiative, the CMO of the portal L. Adimoolam stated, "The city of Madras has always remained special. And what can be a better way to pay tribute than by creating a page that covers centuries of the city's history. Moreover, with the world predominantly thriving online and Facebook becoming the new online conversation platform, it is but natural for Dinamalar to tap this space further. And today gaming has proved to be the best mode for information dissemination, and we felt that even the younger audience should really get to know about the culture-rich history of the city. Being a publication we have a duty towards our audience”keeping them informed, and what can be better than choosing a fun way to spread knowledge."

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