Dishtv goes big on HD this festive season

Dish TV, Asia’s a direct-to-home (DTH) entertainment company with 17 million + subscribers, is ready to set a new benchmark in the DTH industry. Recognizing the need of our valued customers for HD Content in entertainment Dish TV has introduced (an) all new package for its new and existing customers in North India. Special variant of these packages are also available for its customers in South India.

Speaking on the occasion, Salil Kapoor, Chief Operating Officer, Dish TV said, “The initial response to the new packaging for this festive season has been overwhelming for Dish TV. As Asia’s largest DTH operator, we have always focused on offering premium and exclusive packages with a value proposition offering for both new and existing customers. Dish TV has always been at the forefront for being pioneers and introducing a host of customer- centric products and services.  Our new packaging with an enhanced focus on HD is in response to our consumers viewing habits making quality entertainment more accessible and economical”.

In High Definition, Dish TV now has maximum content, 36 HD channels, making it highest in the country. The growth of the High Definition category over the past year together with rising sales of flat panel TV’s has added a new dimension to the superior HD viewing experience. Our overall packaging, with enhanced HD and sports bouquet will further encourage viewers in the Metros and larger cities to subscribe to new offerings from, Dish TV.

With the addition of 2 sports HD channels Star sports HD 1 and Star sports HD 2, Dish TV has a complete offering & mix of entertainment, music, news and regional language channels (for its viewers).

Dish TV is also offering 3 HD ADD-ONS which have the following content:

o   1st Pack : Game on HD @Rs. 125 (For Sports enthusiast and Hindi entertainment)

o   2nd Pack: Life on HD @ Rs. 175(English entertainment with Sports and Hindi Entertainment)

o   3rd Pack: Full on HD @ Rs. 200(Complete dose of entertainment)

For Sports enthusiasts, with an approaching action packed sporting season (Cricket world cup 2015, India- England- Australia Tri series cricket. India- Australia Test series, Champions trophy, Football (UEFA) and other sporting events), Dish TV identified the need of our valued customers and has announced their special sports packaging.