Doordarshan's website relaunched to increase accessibility

The public broadcaster of India, Doordarshan’s website, www.ddindia.gov.in was launched with a new look on 14th January 2015. The new look of the website is very fresh, vibrant, contemporary and colorful. The emphasis is as much on aesthetic appeal as it is on content and administration related details. The new website also offers ease of navigation as it has dedicated pages of each national channel including one for DD Kisan channel which is yet to be launched.

Touted to be the corporate website, Doordarshan’s new launched website further links the user to all regional channels existing websites. The latest topics on the homepage range from specific details on DD Free Dish to news headlines to scheduled movies of the week and easy social media accessibility. Also, via website, users would be able to access the live streaming of DD News.

To infuse vibrancy, the website also offers a clickable option for the users to view the website in four different color themes. The users can also change the sizes of the fonts for ease of legibility. An added new feature that merits mention is the dynamically updated Programme schedule of national channels with regular update being done remotely by What’s On India. This channel guide allows users to view the programs being telecast for that particular time band on each channel, as well as the programs lined up for the entire day.

The Multi-Media Gallery section incorporated in the newly launched Website details out the users on the latest developments and upcoming Events at Doordarshan. For greater speed and ease of navigation, superior technology has been incorporated while designing the website. Access to sub-sections has been made quicker and easier. The browsing experience on www.ddindia.gov.in has been made richer. This mobile-friendly and content rich website is being maintained by NIC.
 

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