Effie 2013: Final deadline for entries extended
The EFFIE 2013 Awards is the premiere and the most coveted showcase for marketing and creative strategies that work. The Award which measures and recognizes marketing communication work is the global benchmark which acknowledges quality work from various brands in the field of advertising.
Towards the end of last week, the Ad Club received numerous requests to extend the Effie 2013 case submission deadline. Acceding to the requests, Ajay Kakar, Chairperson – EFFIE 2013 Committee has extended the final deadline to Monday, 2nd December 2013 and case studies have to be submitted at the Ad club secretariat on that date before 5.30pm.
Says Kakar, “As 70% of the jury in India comprises of well known and senior marketing professionals, and the rest coming from leading communications agencies, work that wins at the Effies also becomes a benchmark in their minds. It stands a good chance to become a part of marketing and conversations all over India, and increasingly outside too.”
Adding further he said, “So enter, win, and let the world know about the quality of thinking and creativity behind your brands.”