Emerson Climate Technologies partners with Aurum Media

Emerson Climate Technologies (India) Pvt. Limited has mandated Aurum Media to create a national campaign to promote energy saving. This is a Bureau of Energy Efficiency (BEE) initiative supported by Emerson to promote the star labeling program for room air-conditioners. BEE had made it compulsory for all room air-conditioners to be star labeled fro the 7th January 2010. The campaign will run across 23 cities in the country

Speaking on the same Sanjay Rammoorthy, Managing Partner Aurum Media said, "We are very excited with our association with Emerson Climate Technologies on this interesting assignment. Energy saving is a key need of the day any saving will contribute largely towards nation building. We are thankful to Emerson for having chosen us as a partner in the endower of theirs"

Aurum Media is Mumbai based PR & Content Company, with a presence in New Delhi and Bangalore. Aurum currently works with, Ackruti City Ltd, Pennar Industries Limited, Nagarjuna Group, Ion Exchange (India) Ltd and Ruchi Soya. In the content space Aurum is in the process of doing a educational book for the Education Department, Government of Maharashtra, and proposed to do a series of coffee table books celebrating ' 50 years of Maharashtra'.

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