Euphoria's latest album "ITEM' ' goes digital through ArtistAloud.com
LaunchCast which is a regular property of India's premiere digital music platform ArtistAloud.com and will stream Euphoria's performance on ArtistAloud.com on 10th November from 4 pm to 5 pm. Euphoria is the only band with 4 studio albums, one "Best Of" compilation and 14 super hit music videos and the only Non Film act to have survived the Film Music onslaught in the country.
Palash Sen ' the frontman of Euphoria says, "It's been 5 years since Mehfuz was released. 5 years of happiness and strife, concerts and travel, music and tears, introspection and realization. 5 years, 9 songs, a million thoughts and a trillion uncertainties. And then suddenly Devraj and his team at Universal. Eventually, here we are with ONE item. The Nav ras of modern India... It is an album made against all the odds and only because the audience is still not finished with Euphoria. In times when only film music is released and heard, here we are with the non film music retort- ITEM. I thank ArtistAloud.com for giving us an opportunity to use their digital prowess and reaching out to our fans all over the globe.
Speaking on the association, Soumini Paul ' General Manager ' ArtistAloud.com says "We are proud to have Euphoria on board and digitally release their album "ITEM" on ArtistAloud.com. Euphoria is a very talented band and we look forward to a long term association with them"
The name ITEM is a satire on Bollywood and is inspired by the ever growing obsession of the film industry with item songs. The album however has different flavours highlighting issues in a common mans daily life. The lead video "Item", which was premiered on 10th Oct`11 across music channels, is a signature Euphoria video mixed with fun and colours.
So tune into ArtistAloud.com on 10th November, 2011 @ 4 pm to watch Euphoria perform!
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