Facebook News launches globally; commits to pay news publishers for content
On Tuesday, Facebook announced that it would launch its Facebook News feature globally. Campbell Brown, VP - Global News Partnerships said, "We aim to launch Facebook News in multiple countries within the next six months to a year and are considering the UK, Germany, France, India and Brazil. In each country, we’ll pay news publishers to ensure their content is available in the new product."
Facebook News initial pilot launch happened last year in the US. Facebook claims that 95% of the traffic Facebook News delivers to publishers is incremental to the traffic they already get from News Feed.