Faceboook announces New updates to Detect and Report Violations
Youtube’s lead is being followed by Facebook in permitting content material creators to claim the rights to their content material when shared by different pages, with new updates to its Model Security, Brand Safety and Intellectual Property instruments.
Considering Brand Safety, Facebook has introduced an expansion of its processes which can allow content material rights holders to earn income from their content material on Facebook, even when it’s printed by other web pages.
Facebook said in a blogpsot,
"Now through Rights Manager, copyright owners can opt to claim and collect ad earnings on copyrighted content that is published by pages that meet our Community Standards and our partner monetization policies, and their content meets our content monetization policies."
Pages can only monetize content that they created or were involved in the creation of, or which directly features the creator, publisher or third-party provider.
So, Facebook is looking at this as a positive – rather than avoiding your video eliminated when the rights holder places in a claim, you can simply let them claim the revenue from it, which may result in some challenges for creators, and make them extra cautious about the content that they will post.
In addition to this, Facebook's also launching new updates to its Commerce & Ads IP Tool, which will help businesses identify products being sold on Facebook contravene on their intellectual copyright.
Check the entire article here.