FCB Ulka appoints Arijit Gupta as Creative Head - Art

FCB Ulka Advertising today announced the appointment of Arijit Gupta as Creative Head - Art, for Delhi. Gupta has more than 20 years of experience and has worked on brands like Maruti, Nestle, Thums Up, LG, Bacardi, Idea and many more.

He started his career with Lintas - New Delhi and was more recently at Leo Burnett. Arijit, or Ari as he is popularly known, will partner with Vasudha to lead the creative team in Delhi.

Commenting on Gupta’s appointment, Nitin Karkare, CEO, FCB Ulka, said, “Arijit is a welcome addition to the Delhi creative team. Design is playing an increasingly significant role in advertising today and Arijit has the skills and the sensibilities required to raise the game for us.”

Swati Bhattacharya, CCO, FCB Ulka, added here, “I am sure that Arijit will add significantly to our creative firepower in Delhi. With his keen design sensibilities and exceptional ability to carry ideas from concept to finish, I can see our work going places and getting famous.”

Speaking about his new role, Arijit Gupta said. “It’s a great time to be a part of the change FCB Ulka is going through. I am looking forward to enjoying this challenging ride.”