Firstpost ropes in Vivek Law and Mitali Mukherjee for its Budget show
Firstpost since its inception has continued to gather an exceptional following with its distinctive, analytical and original news-sharing approach. Taking its legacy forward, the platform is bringing a full-fledged show on ‘Budget 2018,’ an exclusive with two prominent personalities from the world of business journalism - Vivek Law and Mitali Mukherjee. Vivek Law currently serves as the CEO and Editor-in-Chief for The MoneyMile and Mitali Mukherjee is the Editor & Co- founder. The dynamic duo will be seen anchoring the live webcast to decode this year’s budget and share their expert opinions, insights and analysis with the audience.
For the Budget 2018 show, Mitali and Vivek will be seen in a pre-budget session capturing budget’s impact, current scenarios spanning sectors such as real estate, insurance, housing, infrastructure, consumer and more. The two will also anchor the post-budget session, a comprehensive 3-hour session for the audiences.
Firstpost has time and again been applauded for its originality, excellent reporting and innovative approach to delivering news. The platform also found a place in a case-study by Facebook for its innovative use of the Facebook Live feature as a news-sharing tool for the assembly election coverage. Building on its success, the platform is geared up to bring a new offering to further enhance consumer engagement and bring in newer set of audiences through its captivating shows on calendar events.
Commenting on the upcoming show, Mitali Mukherjee/Vivek Law said, “We are looking forward to host and decode ‘Budget 2018’ – Firstpost’s first ever show on budget. The show will be live and we will be reading between the lines, critiquing and analysing the updates for our audience.”
Speaking on the announcement, Firstpost Editor B.V. Rao said, “Firstpost brought long-duration video live shows to the digital platform for the first time in 2015. Since then we have been constantly pushing the boundaries on video and this year taking our ambitions a notch higher by drafting two of the best known names to anchor the whole show. Vivek Law and Mitali Mukherjee will bring their expertise and long experience behind the camera to give Firstpost viewers a first rate understanding of Budget 2018. The highlight of their show will be a special segment on how the Budget will affect your purse, the most relevant takeaway you can get.”
The live cast of Budget 2018 will be available on Firstpost.com, Firstpost FB page and YouTube on February 1, 2018 from 10am onwards.
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