Fortis to launch a second brand of low cost hospitals!

Fortis Healthcare (India) Ltd. marked a decade since the first hospital (Mohali) started, and kicked off celebrations across the country starting this week.

Fortis has scripted a remarkable story these 10 years ' that of shaping a mammoth healthcare delivery organization with quality, patient-centricity and efficiency at its core. With humble beginnings out of Mohali in 2001, the Company has grown aggressively into a truly world-class 56-hospital healthcare chain spanning the country and delivering high-end tertiary care to international standards. On its 10th Anniversary, Fortis reaffirms its dedication to its vision of creating a world-class integrated healthcare delivery system, respected for clinical excellence and distinctive patient care, while further strengthening its community outreach programmes for the underprivileged.

To mark the occasion, the Company made several announcements which focused on the theme of "giving back to the community' through the following:

Offering 10 free surgeries at each network hospital, which will add up to approximately 500 free surgeries during the year

Launching a nation-wide "Mother & Child" programme for the poor and economically-challenged sections of our society, under the aegis of the Fortis Foundation. This initiative will support Governmental efforts to improve infant and maternal mortality rates (IMR & MMR) and, specifically, increase societal awareness to alleviate the issues faced by the girl child, thereby contributing to an improvement in the overall girl child ratio

Marketing
@adgully

News in the domain of Advertising, Marketing, Media and Business of Entertainment

More in Marketing