Gaming to take off in a big way in India: Facebook’s Ajit Mohan

Gaming will take off in a real and substantial way in India and finally this is starting to happen, said Ajit Mohan - Vice President and Managing Director, India – Facebook.   He was speaking at the social networker’s first-ever gaming event ‘Facebook Gaming Press Start’.
“Like everything we do at Facebook, our work in gaming is focused on building communities and connecting people,” he said during the virtual event.

He threw some light on the gaming world of Facebook, providing statistics on the engagement of gamers on the platform, future opportunities and growth related to gaming.
When countries went into lockdown and people were physically distanced and isolated, gaming helped friends and families stay connected and engaged with one another around the world. On Facebook people can find entertaining gaming videos to watch, follow their favourite creators and game titles, he said.

According to a company report, globally Facebook has 900 million people engaged in games. That’s 900 million people playing games, watching game videos, or connecting in gaming groups each month. In India, the social site witnesses 234 million gameplay sessions in two months of July and August this year, ranking third globally.

He said that over 2000 million people watched live-casted gaming videos in July and August this year in India. And more than 20 million people are active members of Facebook gaming groups in the country.

“One can build meaningful connections in gaming groups and chats and discover new games and play them with people from around the world all in one place,” he said.  

“India is ready for gaming to take off in a real substantial way and finally this is starting to happen. The last year and a half have seen a massive acceleration in gaming on Facebook and other platforms as well. The goal of Facebook is to provide rocket fuel to what is going on by working with game publishers, developers, and creators, the biggest goal is to bring in more diversity into gaming. With that mind, we have been working with home-grown creators,” said Ajit Mohan.

He informed that Facebook has started sowing the seeds and building the blocks of gaming by getting in touch with creators and developers like Rog stream, Game Guru, and others who will expand their presence on Facebook.

He said that in India a team is working with creators who provide live streams in Hindi, Tamil, Telugu, Marathi, and Punjabi apart from English. “Enabling people from across the country to watch their favourite games in a language they follow being played on Facebook is important. Whether you are a game publisher, a developer, or a creator our platform will enable you to find an audience and provide you with tools to build, grow and monetize your games on Facebook,” he added.  

Facebook CEO Mark Zuckerberg has been sharing about its plans to help build the Metaverse, an immersive version on the internet, along with other companies and partners.

They believe that gaming will play a key role in shaping Metaverse and in building the experiences around the same. Also, to make it more interactive and for great gaming and social experiences, Facebook has united with AR gaming.
The most important future agenda is to develop the gaming ecosystem in India, he said, adding that the end goal is to build a platform that enables developers to reach new audiences, connect with players and monetize their games.


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