Gati announces major brand re-structure

The revenue for the year 2009-10 has also shot up to Rs 75,122 lakhs as compared to Rs 63,016 lakhs for year 2008-09 which is a growth of 19.2%. Gati has also out performed on the EBITDA level by delivering a solid 39.9% growth over last year i.e Rs 8,611 lakhs for the year 2009-10 compare to Rs 6,153 lakhs for the year 2008-09. The profit after tax this year is Rs 1,511 lakhs, as compared to 1,505 lakhs loss for last year which is an increase of 200.4%.

The Board of Directors, while acknowledging the sterling performance of the Management team, announced a path-breaking and comprehensive "Go to Market" strategy for Gati's 2014 Silver Jubilee Vision to be a half a billion dollar (Rs 2500 cr) company. Speaking on behalf of the Board, Mahendra Agarwal, Managing Director & CEO announced the final restructure plans which they had been working on during the last quarter. Our strategy is clearly on a focused growth for the two major areas we see as the future of Gati - Express Distribution and Supply Chain (Ambient and Cold Chain) Solutions. As such, these are the two verticals in which Gati is now being restructured."

Agarwal says "With our strategy to build upon our core strengths of Express Distribution towards Solutions and Knowledge offerings to our customers, Gati will form the new Division for Supply Chain & Cold Chain. Under the brand Gati RedSun, the new Division will offer both Cold & Ambient Supply chain solutions. This move will also allow us to bring into alignment our existing subsidiary and the Kausar Brand as a product offering under the new Division.

Agarwal further adds "Under Redsun we will offer complete E2E Cold Chain Solutions including temperature sensitive Storage and product life cycle management. Last year has seen us strengthening our Supply Chain business and we are now geared to taking on larger and more sophisticated contracts for management of our customers total supply chain. With a focus on the Auto, Telecom and Consumer Electronics sector, we are confident; we shall be the market leader in supply chain business in the country."

On a concluding note Agarwal says "Our Go to Market strategy, will clearly differentiate us from our competitors and shall be focused on creating value for our customers as well as our shareholders, taking our brand closer to the market and the consumer, creating platforms of IT and Solutions for better engagements and longer contracts with our customers and finally take us to an unassailable market leadership position."