Gear up for fun times at school with Cartoon Network's 'Back to School' range

Kids can eagerly look forward to a new term at school with the coolest merchandise from Cartoon Network! Cartoon Network Enterprises presents an array of Back to School products featuring Ben 10, Ben 10 Ultimate Alien, the Powerpuff Girls, Cartoon POP and Gwen 10.

 

It’s time to go hero with Ben 10 & Ben 10 Ultimate Alien school bags, stationery, water bottles, sippers and lunch boxes. The Ben 10 school bags are priced between Rs. 895 to Rs. 1295 and the new range of stationary is available from Rs. 20 to Rs. 599. This year, Cartoon Network doubles the fun quotient with a cool school bag range featuring an assortment of popular classics like Johnny Bravo, Courage the Cowardly Dog, Billy and Mandy amongst others as part of its Cartoon POP franchise attractively priced between Rs 795 to Rs. 995. Girls can look forward to the ultra stylish Powerpuff Girls & Gwen 10 school bags which are high on quality and function at an affordable price range of Rs 795 to Rs 995.

 

There is also a smashing line-up of activity and storybooks just for girls! Gwen Tennyson, Ben’s feisty and intelligent 10 year old cousin who has the ability to use spells and magic to attain superhuman attributes, is launching an exciting series of story and activity books just for her fans. Published by Wisdom Tree, these books are priced between Rs. 50 to Rs. 100. Cartoon Network also launches its best-selling picture storybooks for young readers in 3D format for Rs 125.  This latest collection of back to school merchandise and over 100 new books in traditional print and fascinating novelty formats are available at all leading retail stores such as Lifestyle, Landmark, Reliance Time-Out, Reliance Trends, Reliance Hypermart, More, Shoppers Stop, Hypercity, Crossword, Tesco, Westside, Spar Nationwide and major bookstores including Crossword, Oxford and online on Flipkart.com.

 

The most exciting launch this season is the v-ebooks (video-ebooks) and interactive activity books launched by Cartoon Network in partnership with Attano Media & Education. These books, available on attano.com are based on Cartoon Network’s popular brands including Ben 10, Gwen 10, Ben 10 Alien Force, Ben 10 Ultimate Alien, Generator Rex and the Powerpuff Girls. This interactive platform encourages children to use multiple tools for drawing, coloring, making notes etc. while the v-ebooks have an additional feature of playing video clips from their favorite episodes; seamlessly bridging the gap between reading and viewing for a complete story-telling experience. The books are priced between Rs. 40 - Rs. 200 and are suitable for 4-14 year olds.

 

Commenting on the initiative, Gaurav Brar, Director, Cartoon Network Enterprises, South Asia, Turner International India Pvt. Ltd. said, “It’s our constant endeavour at Cartoon Network Enterprises to understand the pulse of our young audiences, one of them being the pride with which they flash our insignia at school. Our Back to School range helps to bridge the gap between kids and their favourite TV characters so that they too can be a part of the toon world they admire!”