Genesis Burson-Marsteller Wins World's Best Consumer Campaign for Ashoka University at ICCO Global Awards 2015
Genesis Burson-Marsteller, a leading public relations & public affairs consultancy that delivers integrated communications services to some of the best global and Indian companies, announced today that its campaign for Ashoka University—a private university that focuses on liberal arts—was awarded the World’s Best PR Campaign Consumer at the inaugural 2015 ICCO Global Awards. Instituted by International Communications Consultancy Organisation (ICCO), the awards evaluate entries from around the world on the excellence and effectiveness of public relations. Winners were announced at a gala dinner in London, UK, on November 26, 2015.
Genesis Burson-Marsteller also made the shortlist in two other categories—World’s Best PR Campaign B2B for its work for GE, and Prema Sagar as the PR Leader of the Year.
Nikhil Dey, President, Genesis Burson-Marsteller, said “We are delighted to accept this award as recognition of the work done by our teams and our clients. Winning awards at a global level is a special honour and I am extremely proud of the creativity, passion and hard work put in by our teams.”