Global Advertisers OOH idea delighted Career Point Infosystems

Career Point Infosystems' campaign was executed by Global Advertisers. This enabled the initiation of elaborate plans that included the construction and development of an integrated campus facility, expansion of classroom infrastructure and office facility; acquisitions & other strategic initiatives; and expenses of general corporate purposes.

Also, Career Point Info Systems achieved its advertising objective of reaching out to the right investors and oversubscribing the IPO through this campaign. Career Point raised Rs. 115 crore through the issue. This campaign for "Career Point Infosystem' in India has proved the impact of Global Advertiser's advertising strategy by oversubscription by 47 times. Due to its immense success, Career Point honored Global Advertisers with a prestigious and unique award for its invaluable contribution.

Sanjeev Gupta, Managing Director, Global Advertisers, expressed, "We are on cloud nine and the credit goes to the entire team who has slogged day and night. It's a benchmark for outdoor Industry. We used trendsetting billboards to capture attention of millions. Most importantly, we used easy-to-grasp outdoor creatives which I think works best in the competitive advertising environment."

Global Advertisers has been a pioneer in Outdoor Advertising since its inception. This agency has also got many prestigious awards and appreciation for its Media Planning, Research, Execution.

This campaign for "Career Point Infosystem' in India has proved the impact of Global Advertiser's advertising strategy by oversubscription by 47 times. Global Advertisers has several brands in their client base like Mercedes Benz, Jaguar, Reliance, Hutch, Airtel, Nestle, Pepsi, State Bank of India, Bank of Baroda, LIC, Officers Choice, Air India, Videocon, Hitachi, Rustomjee Developers, Mayfair Housing, Royal Palms, Kalpataru and a lot more. | By Janees Antoo [janees(at)adgully.com]