Hawk e-commerce bags multiple mandates for Inveda

As part of the mandate, Hawk e-commerce will work on building a new narrative for the brand and elevating the brand’s user experience with a website revamp. They will also focus on scaling Inveda’s footprint across various digital channels by using creative and other media tools.

Sumit Dhand, co-founder & director of Hawk e-commerce commented: "We're honored to have Inveda on board. It is a brand that has always been mindful of the evolving consumer needs and constantly innovating its products through ayurveda inspired formulations, and we are excited to be a part of their journey. We are certain that we will be successful in making the brand reach its audience through strategic communication and targeted marketing campaigns.”

Inveda, a brand owned by HVM Network, which also owns the popular Vedicline brand, is a leading herbal beauty brand. Since 2014, Inveda has been revolutionising the skincare industry with its extensive range of products targeted at providing solutions to all skincare needs & concerns.

Infused with natural ingredients and the beauty secrets of Vedas, Inveda offers a unique line of ‘healthy beauty’ products to its consumers.

The brand abides by the philosophy:

A breeze of optimism, Inveda is an ode to wellbeing and fascination in the modern day hustle. A song amidst the chaos, a whisper in the cemented forest – Inveda vows to be well in-sync with the needs and concerns of our consumers and determined to provide solutions.

The brand and legacy solely focuses on the prosperity and welfare that enriches our life inside out, a coalescence between modern day beautifying techniques and immersive knowledge of ancient Ayurveda which is as desired as it is attainable.

In Beauty

The shift and gradual transition of believing that beauty also lies within and holds just as much vigour 

In Magic

Wholesome adoration and alimentary benefits of nature bottled up to love you and your skin with prowess 

In Veda

Rejuvenating ingredients with optimum balance coming together to form a chapter of love and reminiscence of nature 

This communication has been outlined by Hawk e-commerce. Along with the brand positioning strategy, Hawk will also enhance the brand’s user experience with a renewed website, and accelerate Inveda’s reach across multiple platforms with data driven, analytical digital marketing solutions.

“We are pleased to partner with Hawk e-commerce considering their extensive understanding of the industry landscape and data driven approach. We are sure this partnership will help us propagate our brand philosophy and expand our presence in various markets. The team’s strategic thinking and extensive experience has given us confidence in them and we are pleased to be working with such a progressive company.”, Harshvardhan Modi, Managing Director HVM Network Pvt Ltd