HDFC Mutual Fund’s initiates a social campaign #NurtureNature

HDFC Mutual Fund (HDFC MF) has initiated a socially responsible campaign #NurtureNature to plant a tree on behalf of investors who register for a Systematic Investment Plan (SIP) between 31 May – 4 June, 2021. HDFC MF has associated with Grow-Trees.com dedicated to the cause of planting trees, for this innovative social cause.

A Systematic Investment Plan is a great way to invest in mutual funds, wherein a fixed amount is invested at regular intervals in a disciplined manner without having to worry about market ups and downs and timing of entry. With an SIP, an investor can aim to build a corpus for his/her long term goals like retirement, children’s education and wealth creation, etc.

HDFC MF will have a sapling planted on investor’s behalf, for registering an SIP through digital / online modes only with a minimum of Rs. 1000 per month, for a tenure of at least 3-years in an equity-oriented scheme (excluding arbitrage and index funds) in both regular and direct plans. After a period of 3-months post the date of registration, a tree will be planted on behalf of the investor and the investor will receive an eCertificate from HDFC MF.

Commenting on this socially responsible initiative, Mr. Navneet Munot, MD & CEO, HDFC Asset Management Co. Ltd. said, “Our #NurtureNature initiative of planting trees on behalf of investors’ commencing SIPs is aimed at helping investors create wealth while contributing to a greener future. We also want to encourage digital on-boarding which brings convenience to investors while supporting the environment.”

Commenting on this socially responsible initiative Mr. Bikrant Tiwary, CEO Grow-Trees.com said "Grow-Trees is delighted to be associated with HDFC MF for planting trees in India. It's time that we realise our responsibilities and give back to nature what we took. We hope that with this initiative, we are able to bridge the gap a little."