banner image banner image
 

Here's how you can surprise your wife better!

As the famous quote by Aristotle, “The secret to humour is surprise”, Godrej Security Solutions gives you another brilliant idea on how you can surprise your wife more innovatively to be able to see that priceless smile and joy on her face. With your very own personal locker, Goldilocks, you can now hide all the gifts you want to create the extra novelty factor.

The leading security solutions brand along with JWT has recently launched its new digital campaign advertisement for Diwali which highlights the quintessential elements of surprising your loved ones. The advertisement opens with a wife talking about how her husband has always been finding different ways to surprise her with gifts, be it on birthdays, anniversary and more. But the only problem, she says is that he is not good at hiding the gifts at the appropriate places for her to be really ‘surprised’ about it.  Therefore, for this anniversary, she has decided to gift her husband ‘Goldilocks’ so that he can hide all the gifts bought for her in a better place.

On the digital campaign advertisement, Mehernosh Pithawalla, Associate Vice President and Head - Marketing, Sales & Innovation, Godrej Security Solutions Division, Godrej & Boyce Mfg. Co. Ltd. said, “At Godrej Security Solutions, we have always adopted a customer driven approach to innovation and product development. We have always resisted from adopting fear-psychosis as the core of promoting home security products. Therefore, use humour as a tool to discuss security. This innovative approach has helped our campaigns to clinch consumer awareness along with several key awards Goa Fest, Cannes Lions, Effies, Spikes Asia, CMO Asia Awards, Mirchi kaan Awards, Effies, Spikes Asia, among other.”

Here is the link for the campaign: https://www.youtube.com/watch?v=kJ0SKRsxvjY

Media
@adgully

News in the domain of Advertising, Marketing, Media and Business of Entertainment

More in Media