HiveMinds wins Digital Marketing mandate for Kuvera

HiveMinds Innovative Market Solutions, the digital marketing specialist of Madison World has won the digital marketing mandate for Kuvera, India’s fastest growing investment platform.

Founded in 2016, Kuvera offers online personal financial services and has pioneered goal-based, direct plan mutual fund investing for Indians. It uses technology to help users make smart decisions and navigate the nuances of personal finance. Trusted by more than 1.3 million+ Investors with over Rs. 34,000 Crores in assets; it enables investments, loans and remittances.

Gaurav Rastogi, Founder and CEO, Kuvera said, “At Kuvera we are creating a safe space to invest for every Indian. We believe that HiveMinds’ category understanding and strategy can really drive the next phase of our growth.”

Jyothirmayee JT, Founder & CEO of HiveMinds noted, “Digital investment platforms are driving a sea change in the way Indians invest. Kuvera is riding this wave through product innovation, an agile platform and customer onboarding at scale. We’re happy to be associated with the team and look forward to creating new benchmarks in growth together.”

HiveMinds is Bengaluru based full-service digital marketing company and consultancy with a specialization in performance marketing, display, e-commerce, and programmatic buying. They manage digital mandates for Dominos, MaxLife Insurance, BigBasket, CoinSwitch Kuber, and eCommerce mandates of brands like Crompton, P&G, Nivea, Saffola Honey, Sugar Cosmetics, ITC Dermafique, Sonata Watches, Stanley Black & Decker, etc. The company owns unique technology, tools, and data analytics methodologies that enable it to deliver outstanding results to its clients. 

HiveMinds is a part of Madison World, India’s largest homegrown communication agency established in 1988. Madison World through its 11 Units served last year, as many as 500 Advertisers.

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