Hybrid.ai ropes in Nishant Gupta as Country Head - India & SEA

Hybrid.ai, a comprehensive advertising ecosystem, is entering the Indian market. The company has brought on board Nishant Gupta as its new Country Head (India & SEA) to spearhead its next phase of growth. Gupta will take charge of Sales & Operations across India.

Hybrid.ai has already customised its set of technologies for the Indian market, including various types of targeting (hyperlocal, weather, language, etc.), algorithms for campaigns and creatives optimisation, and many other features like Creative Lab.

“This appointment is a part of the market strategy to increase our influence in the APAC region. As we have already announced, Hybrid.ai is setting up new offices in Mumbai and Delhi, so the next phase is about establishing credibility,” said Dmitriy Cheklov, Global CEO, Hybrid.ai.

The company has proved itself as a reliable partner for many global agencies such as GroupM, BBDO, Dentsu Aegis Network, Publicis Groupe.

In 2019 a campaign for ‘Orange’ won the MIXX Awards 2019 in the category ‘Data-Driven & Precision Marketing’ in Europe.

On joining the company, Nishant Gupta, Country Head, Hybrid.ai, said, “I’m happy to join Hybrid.ai! I believe I can bring 20 years of extensive experience in digital sales and business development at companies like rediff.com, HT Media, ESPN, and Zirca together with top-notch technologies to take deep root on the market. Our primary focus will be on building long-term partnerships, developing innovative solutions, and promoting the in-house model.”

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