IAA IndIAA Regional Awards judging ends, Awards to be presented on May 11
The India Chapter of the International Advertising Association (IAA) has completed the judging process of its first ever IndIAA Regional Awards (Telugu).
Jury Chair, S Sivakumar, Group Head - Agri & IT Businesses, ITC Ltd, remarked, “From an age of bizarre translations of advertisements conceived in English, regional advertising has come a long way. I am glad IAA India Chapter is celebrating the good work in regional languages. The Jury process was very rewarding.”
Ramesh Narayan, President, IAA, said, “There was a great need for a regional award backed by the prestige and gravitas of the IndIAA Awards. We were fortunate to have a great jury in the form of S Sivakumar, M Ravindra Reddy of Bharati Cement, G Veera Bhadram of Coromandel, Mohammed Rafathullah of Dukes and P Chandra Shekara Reddy of Gemini Edibles and Fats (GEF).”
Srinivasan Swamy, Chairman, Regional IndIAA Awards, added here, “The uniqueness of the IndIAA national awards has been preserved. We had a robust two-stage judging process, one online with CMOs and the other where the final jury were physically present. And the jury who are all advertisers would be present at the awards presentation ceremony at the Cyber Conventions, Kondapur, Hyderabad on May 11.”