IAMAI Honours Pioneering Digital CMOs

In a glittering evening, the Internet and Mobile Association of India (IAMAI) in association with moneycontrol, honoured and celebrated the achievements of the Chief Marketing Officers (CMOs), who have done exemplary work in the digital space to promote and evangalise their brand, at the Digital Marketers’ Award (DMA).

This year the award show had 11 categories to honor CMOs and Marketing Heads of the digital world, who have amused, appealed and attracted the consumer on digital front. The categories that were rewarded were Banking, Insurance, Personal Finance & Investments, Healthcare, Automobile, Real Estate, IT & ITes, Travel, Digital Businesses and Consumer Durables/FMCG. List of winners is given herewith:

 

Digital Marketers' Awards - Shortlisted Entries & Winners

 

 

 

 

Category

Winner

Designation

Company Name

Banking

Kartik Jain

Chief Marketing Officer

HDFC Bank

 

 

 

 

Category

Winner

Designation

Company Name

Automobile

Sanjeev Handa

VP Marketing

Maruti Suzuki India Ltd

 

 

 

 

Category

Winner

Designation

Company Name

Digital Business

Adhil Shetty

CEO

BankBazaar

 

 

 

 

Category

Winner

Designation

Company Name

FMCG & Consumer Durables

Swati Rathi

Marketing Head & Senior General Manager

Godrej & Boyce Mfg Co Ltd – Appliances Division

 

 

 

 

Category

Winner

Designation

Company Name

Healthcare

Mohan Menon

GM & Head Marketing

Max Healthcare

 

 

 

 

Category

Winner

Designation

Company Name

Insurance

Jaimit Doshi

Sales and Marketing Head

Coverfox

 

 

 

 

Category

Winner

Designation

Company Name

IT & ITES

Apurva Chamaria

Vice President & Global Head - Corporate Marketing

HCL Technologies

 

 

 

 

Category

Winner

Designation

Company Name

Personal Finance & Investments

Rohan Padhye

Vice President Marketing

Axis Mutual Fund

 

 

 

 

Category

Winner

Designation

Company Name

Real Estate

Vishal Gonsalves

Sr General Manager - Marketing & Sales

Godrej Properties

 

 

 

 

Category

Winner

Designation

Company Name

Retail

Gunjan Soni

CMO & Head - International Brands Business

Myntra

 

 

 

 

Category

Winner

Designation

Company Name

Travel

Shubham Khurana

Director, Marketing

Treebo Hotels

 

The winners were selected by a stellar jury comprising of Tushar Vyas, Chief Strategy Officer, GroupM South Asia, GroupM; Atit Mehta, VP & Head of Media, Sequoia Capital; Deepali Naair, Chief Marketing & Digital Officer, IIFL Wealth & Asset Management; Aditya Rath, Partner, KPMG; Manish Vij, Founder, SVG Media; Anita Nayyar, CEO India & South Asia, Havas Media and Vivek Bhargava, CEO, iprospectCommunicate2.

Commenting on the significance of the DMA Awards, Kartik Jain, CMO – HFDC Bank said, "Digital Marketing Awards is a great initiative that inspires and motivates digital marketers in the industry. It is a great platform to showcase the efforts put in towards digital marketing by the industry collectively.” 

Speaking about the impact of digital marketing, Gunjan Soni, CMO & Head – International Brands Business, Myntra, said, “Digital marketing is a completely democratic medium and therefore it is the power of the idea that can take a brand really far. Measuring the success not just by pure reach but by the number of shares and likes that a content is getting is key to a successful campaign.” Commenting on the digital space, Mohan Menon, GM & Head Marketing – Max Healthcare said, “There’s a lot happening in the digital space of the healthcare industry. Our industry is booming in terms of disruptions and innovations. Disruption and innovations using technology and digital is leading the piece not only in terms of marketing but also in service and product delivery. Even the traditional players in the segment is exploring digital in a big way to reach out to public and also delivery of service.”

The Digital Marketers' Awards are designed to recognise exceptional work done by the Marketing fraternity to take their brands into the digital era.

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