IBD India to manage the integrated brand communication duties for Radius Infratel

Gone are the days of cluttered wires around a home, slow speed internet and dish antennas sprouting up all over the building. End of the service provider's monopolistic "take it or leave it' approach. Because what's coming our way is a "world of possibilities hosted in a single strand of fibre'. That's the promise that Radius Infratel is making along with its new found communications partner IBD India Pvt. Ltd. India's leading player in the Shared Fibre To The Home (FTTH) space, Radius will be leveraging

Elaborating about Radius's USP Jyotsna Chauhan, COO, IBD India Pvt. Ltd. said, "The basic concept of NANO itself is pretty exciting to say the least. Imagine surfing the internet at speeds that we've seen only on papers. Your IPTV, landline phone, WiFi connection, internet connection everything come through a single fibre. There's still more. The surveillance cameras in your complex, the home automation systems ' they are all connected through a single fibre. That's a clean and clutter-free ambience. It's a big world of possibilities hosted in a single strand of fibre. And that for us is a big talking point ' one that gives Radius an edge in their communications strategy. With our unique communications plan we are sure to strengthen the presence of Radius Infratel in the market."