In just 6 months, Maurya TV assumes leadership mantle in Bihar & Jharkhand

In just six months since its inception, Maurya TV has beaten all its rivals in Bihar and Jharkhand to become the Number 1 news channel in those territories, according to the latest TAM report. Maurya TV has attributed the success to its "thoroughly researched programming and state-of-art production quality".

The channel has said that it will continue to provide viewers with their daily dose of relevant news and take TV viewership in Bihar and Jharkhand to a different level.

Maurya TV, which was launched on 2nd February 2010, says it is getting popular day by day with viewers because of its fresh and interactive programming, such as Bihar/Jharkhand Reporter, Patna Live and Raajniti "Khel Satta Ka. Moreover, the channel reaches the remotest areas of the two states.

Prakash Jha, a renowned filmmaker, who is feted for his sharp insights into society and politics, is the promoter of the channel.

o ETV Bihar 25 GRPs (previous week: 24 GRPs)

o Star News 12 GRPs (previous week: 20 GRPs)

o Sahara Samay Bihar 10 GRPs (previous week: 24 GRPs)

o Zee News 10 GRPs (previous week: 28 GRPs)

o IBN7 5 GRPs (previous week: 19 GRPs

Marketing
@adgully

News in the domain of Advertising, Marketing, Media and Business of Entertainment

More in Marketing