India 2nd most optimistic market, after Saudi Arabia: Ipsos report

According to the December 2020 round of the Ipsos’ ‘What Worries the World’ monthly survey, at least 64% urban Indians believe India is moving in the right direction. Global citizens, on the contrary, have at least 62% believing their country is on the wrong track. 

Which are the most optimistic markets? 

Saudi Arabia is at the top with at least 86% citizens believing their country is moving in the right direction. India and Australia are tied at the 2nd spot with 64% citizens believing their country is on the right track. 

The most pessimistic markets were those of Poland (82%), South Africa (80%) and France (79%) – with most citizens believing their country is on the wrong track. 

Top issues – global and in India 

Top five Global issues:

1) COVID-19 (47%)

2) Unemployment (37%)

3) Poverty/Social inequality (29%)

4) Financial/Political Corruption (27%)

5) Crime and Violence (24%)

Top five issues in India:

1) COVID-19 (47%)

2) Unemployment (44%)

3) Financial/ Political Corruption (29%)

4) Crime & Violence (22%)

5) Poverty/Social inequality (20%) 

Commenting on the results, Ipsos India’s CEO, Amit Adarkar, said, "Despite the niggling issues, Indians have shown resilience and trudged forward without letting the spirits down. Optimism is the basic fabric of the culture which instils the fighting spirit inspite of the pandemic and the slowdown and job losses – the chips may have been down, but not the spirits." 

Technical Note

This 27-country Global Advisor survey was conducted between November 20 and December 4, 2020 via the Ipsos Online Panel system among 20,086 adults aged 18-74 in Canada, Israel, Malaysia, South Africa, Turkey and the United States, and 16-74 in all 21 other countries. 

The sample consists of approximately 1,000+ individuals in each of Australia, Belgium, Brazil, Canada, France, Germany, Great Britain, Italy, Israel, Japan, Mexico, Spain, Sweden, and the US, and approximately 500+ individuals in each of Argentina, Chile, Hungary, India, Malaysia, the Netherlands, Peru, Poland, Russia, Saudi Arabia, South Africa, South Korea, and Turkey.

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