India wins 6 Golds at Montreux Festival Switzerland
Indian companies did well to win 6 Golds and 5 Finalist Awards at the prestigious Montreux Goldenaward Festival Switzerland. The 2018 Golden Award of Montreux attracted 3,400 entries from 38 countries. Montreux Festival is a pre-cursor to Cannes and often a barometer of likely trends at Cannes.
The agency of the year was BBDO New York with 6 Golds for work done on GE, P&G, Bacardi, Mars and Sandy Hook Promise. Energy BBDO and BETC Paris finished second and third overall among all agencies.
Indian winners incuded Open Strategy & Design for Crisil Foundation corporate id „I am progress“ which won Gold in the Design Category while Out of the Box won Gold in Direct Marketing for their Sparsh Calendar “Feed a child for 365 days a year “
Sony Pictures won Gold for Kaun Bang Crorepati-Play along in Digital/Interactive category while Viacom18 Colors won Gold for India Bangaya Manch in the Events category. Jagran Prakashan won Gold with 957 Pages from a Daughter's Diary in Best Use of Print Media.
To round up the strong Indian performance was a Gold for Miami Ad School India in the Talent Section with Print my Protest in Use of Media.
The Montreux Goldenaward Festival awards only Golds and no Silver or Bronze .So a Finalist at Montreux Festival is a very worthy felicitation. There were 5 Finalist Awards given to PHD Media for Ferrero in Radio category, Dainik Bhaskar in the Illustration of Poster category, Mathrubhumi in Corporate Film category, Jagran Prakashan in Use of Print Media category and Viacom18 Colors ( in cooperation with Leo Burnett Orchard) in Mixed Media category,
The jury included Davide Boscacci, Publicis Italy, Michael Weinzettl, Lürzer’s Archive, , Bryan Barnes, BBDO New York, Luis Silva Dias FCB International, Olivier Teepe, Cloudfactory, The Netherlands, Istvan Bracsok, White Rabbit, Hungary Ajay Chandwani Percept India and Strategic Brand Engagement Consultant, Mark Chalmers,Virtue, Conor Brady Critical Mass, Ludovic Tenart, Havas Paris,, Barbara Aparo, fashion.tv , Paul Collins, Sapient Razorfish + Digitas , Michael Mrakovcic , DNA Counsel, Australia, Frank Bodin, Havas Switzerland,; Adam Kerj McCann Sweden & Nordics.
The Goldenaward of Montreux is an independent Forum committed to improving the standard of creative excellence in co-operation with the Institut for Future Science. Celebrating the contribution that innovative creative work makes to build brands, the Festival is developed in conjunction with adforum.com.
All winners details are on www.goldenaward.com.
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