Indigo Consulting strengthens leadership team to drive integrated digital offerings

Continuing to leverage its ever-increasing momentum, Indigo Consulting has made key elevations within its leadership team. The Publicis Groupe company, which offers digital consulting, digital business transformation and digital marketing services, has elevated Saurabh Mankhand, Sumitra Sarkar and Prashant Tekwani to Senior Vice Presidents.

Indigo’s execution of its key account strategy will see an impetus with operations in the three offices of the company in Mumbai, Gurgaon and Bengaluru being consolidated with these three leaders for all go-to-market activities–Saurabh for West, based out of Mumbai; Sumitra for South and based out of Bengaluru, and Prashant for North & East regions, based out of Gurgaon.

Speaking about the elevations, Rajesh Ghatge, CEO Indigo Consulting said, “Over the last few years, Indigo Consulting has seen some fantastic momentum and growth. On the back of tremendous value being delivered on all dimensions of digital, we have won large marketing mandates and transformation projects across domains and continue to deliver on their dynamic business requirements. Our growth is powered by the organic growth of our marketing AORs and the launch of specialised services in content production, UX, insights and analytics through our Centres of Excellence. We have also gotten significant traction from the  five key practices in Core Application Modernisation, DevOps, Enterprise CMS (AEM, SiteCore, Drupal and Sitefinity), Omni-Channel Loyalty Program and SEO, that were launched to help our clients in their digital transformation road map.

Saurabh, Sumitra and Prashant have traversed this journey and contributed immensely towards the growth of customers at Indigo Consulting while growing their independent units. They have done this while maintaining an amazing streak at winning new mandates from large enterprise brands as well some global Fortune 100 brands. Their pivotal role in the execution of Publicis Groupe’s ‘Power of One’ philosophy for Indigo Consulting has bolstered the company’s position as an integrated digital partner. Empowering them to take on a larger mandate was inevitable. I am looking forward to them creating more value for our customers and further fuelling our fantastic momentum while pushing the bar of our product.”

The three newly elevated Senior VPs will focus on new avenues to drive exponential business value for Indigo Consulting’s customers. They are also mandated to further expand their business units and teams.

Saurabh Mankhand joined Indigo Consulting in 2016, and today boasts of an advertising career straddling over 18 years. At Indigo, he has built and nurtured client relationships such as Jio, Pharmeasy, Disney FoxStar Hindi, Siemens, Bajaj and The Linen Club, to name a few.

Speaking about his elevation, Saurabh says, “My focus is to partner key brands in building an end-to-end digital ecosystem. The goal has been, and always will be, to partner customers in their decision-making journey to co-create high-value business impact. Right from ensuring nimble operations to keeping up with consumers’ digital demands, I look forward to being a part of some exciting and rewarding times at Indigo Consulting.”

Added Sumitra Sarkar, “My attention is on the southern markets where I will drive Indigo Consulting’s complete digital marketing as well as the digital business transformation agenda. Bengaluru, Hyderabad and Chennai are home to some unicorns and tech-first companies. The untapped opportunities in the start-up ecosystem excite me to no end.”

Sumitra joined Indigo Consulting in 2017 where she has led key accounts like Google, YouTube, Garnier and Ola. Over her long, industrious career, she has handled some of the country’s top brands such as Amazon, Jet Airways, Panasonic, ICICI, Appy Fizz, Thomas Cook, iPill, and several brands under the Unilever, Reckitt Benckiser and Aditya Birla Group’s respective umbrellas.

Prashant Tekwani’s decade-long experience covers advertising, along with entrepreneurship and marketing roles. At Indigo Consulting, he is the custodian for key brands such as Home Credit, Citibank, Hindware, Toshiba and Carrier, among others in his portfolio. He will now focus on the north and east regions to drive business growth.

Speaking about his new role, Prashant said, “I believe this is the best time to leverage the tremendous momentum Indigo Consulting is seeing. My new role and responsibilities will see me deep-dive further into the digital marketing and transformation agenda for key brands in the north and east markets. These markets are brimming with potential and I look forward to driving a significant amount of the business back home to Indigo Consulting.”

 

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