INOX celebrates “International Year of Millets”

With an objective to commemorate the “International Year of Millets”, and to build awareness about the benefits of millet cereals, INOX has announced the introduction of all new millet dishes at all its cinemas with Insignia and Café Unwind outlets across the country. The new millet preparations at INOX include Millet Risotto, Bajra Mutter ki Tehri and Finger Millet Pudding. Besides the introduction of these delicious and nutritious millet dishes, INOX is also going to run a campaign to build awareness about the advantages of millets, for the citizens, farmers and the ecosystem at large, and to revive the forgotten glory of the “Miracle Millets”. 

Talking about the introduction of new menu, Dinesh Hariharan, Vice-President, Food and Beverage Operations - INOX Leisure Ltd said, “As an important member of the food consumption value chain in the country, introduction of millet dishes in not a mere food innovation, but also a fulfilment of our responsibility towards building awareness for the millets. In the year 2023, when the entire world is set to celebrate the efficacies of this cereal and revive its glory, we too are proudly playing our part. This would not only offer great food choices to our patrons, but would also make them believe that millets offer great taste and are a sumptuous meal option. Our millet preparations and other awareness initiatives will certainly create a good recall among the contemporary audiences.”