IPAN Hill & Knowlton re-brands as IPAN Hill+Knowlton Strategies

IPAN Hill & Knowlton today announced a change in its name to IPAN Hill+Knowlton Strategies, as part of its global shift in corporate identity. This change is in line with the rebranding of Hill & Knowlton, the leading international communications consultancy.
 
“The new brand points to a shifting market for our clients, one with an explosion of information and a revolution in the ability of almost everyone to find that information. This democratisation of information is fundamentally changing the way they do business,” said Jack Martin, Global Chairman and CEO, Hill+Knowlton Strategies.
 
Radhika Shapoorjee, President, IPAN Hill+Knowlton Strategies, India, said: “The renaming reflects a renewed emphasis on strategic communications advice that ensures a client’s business imperatives are achieved." Shapoorjee continued, “We believe that the public is at the centre of the client’s business and we can help build a positive influence and sentiment across the various stakeholders backed by research and insight, built upon a rich heritage of our public relations strength.”
 
The rebranding and new name comes into effect from September 18, 2012. IPAN Hill+Knowlton Strategies is a pioneer in the Public Relations and Communications business in India since 1988, with the distinction of being the first professional PR agency to be set up in the country. IPAN Hill+Knowlton Strategies is known for its innovations and ability to use PR as a strategic tool for corporates and organisations to achieve their strategic goals.
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