Jack in the Box Worldwide is Socialathon 2015 Independent Agency of the Year
Jack in the Box Worldwide continued its winning streak with big wins at Digital Market Asia’s Socialathon Awards 2015 held on Friday, 8th August in New Delhi. The 120 Media Collective’s digital vertical bagged Independent Agency of the Year as well as three Golds, two Silvers and a Bronze. The media-agnostic integrated communications company pervaded the noise levels at the ceremony with shortlists in 12 categories.
DMA’s Socialathon Awards recognise work that not only taps the potential of digital platforms for marketing, but also produces a body of work that raises benchmarks and future trends for social media marketing.
1 - Agency of the Year - Independent
2 BeBEAUTIFUL Silver, Creating and Managing Social Communities
3 BeBEAUTIFUL Gold, Creation of Engagement Platforms
4 BeBEAUTIFUL Silver, Engaging the Brand Advocates
5 FabAlley #unfollow Bronze, Best Use of Social Media in a Larger Campaign
6 FabAlley #unfollow Gold, Best Use of Social Nomenclature
7 FabAlley #unfollow Gold, Engaging the Brand Advocates
“Jack in the Box Worldwide has always been a pioneer in leading brands to create impactful campaigns. We’re overjoyed to have this fact recognized formally at Socialathon", rejoiced Abhishek Razdan, Executive Vice President & National Business Head, Jack in the Box Worldwide (a part of The 120 Media Collective).
The awards were preceded by a series of panel discussions. Shantanu Sahajpal, Business Head, Jack in the Box Worldwide Delhi, voiced his opinion as part of the Social Parliament panel.