Jasneet Bachal to leave Yes Bank
Jasneet Bachal has decided to move on from Yes Bank. Her next move is yet to be known. She was appointed as chief marketing officer at Yes Bank in 2019 after her decade-long stint at Kotak Mahindra Bank.
In 1998, she started her career with Bennett Coleman Company for a year. After this, she joined Sony Entertainment Television as a group executive and then moved to CNBC TV18 as a manager.
She has worked extensively in the media, entertainment, and banking sectors in her 25-year-long career. She also worked at Star TV and at Viacom18’s youth and music channel MTV. She started her banking journey in 2008, when she joined Kotak Mahindra Bank as Associate Vice President and was later promoted to senior VP - group marketing, before taking the role of SVP and head marketing at the bank in 2016.