Kapil Tammal rejoins as a flag-bearer in Scarecrow’s journey with M&C Saatchi
Kapil Tammal has joined Scarecrow M&C Saatchi as Executive Creative Director and Creative Head.
Tammal brings on board 17 years of experience across brands like Johnson & Johnson, Unilever, Walls, Anchor Panasonic, &Pictures, Cathay Pacific, DNA, DBS Bank, Danone Narang, The Economic Times, Emami, Fiama Di Wills, L'Oreal, Maybelline, Nestle, NDTV, Viacom 18, Onida, Quikr, Radio City, Siemens, Spykar, Marico, Vaseline, Zee Entertainment Corporation, Hanes, Wonderbra, Nerolac, NEO Sports, EsselWorld, The Mobilestore, and Stayfree among others.
Confirming the development, Manish Bhatt, Founder Director, Scarecrow M&C Saatchi, said, “Scarecrow’s new journey with M&C Saatchi always needed an original believer like Kapil. And due to his stint with me in McCann Erickson and Scarecrow, the one person who knows the DNA of Scarecrow really well is him. I would wish him bon voyage.”
A BFA graduate from J.J. Institute of Applied Arts, Tammal started his career with Concept Communication in 2001 before moving to Triton Communications and Umbrella Design. He has also worked with McCann Erickson for more than 6 years before joining Scarecrow Communications. After a 5-year stint at Scarecrow, Tammal joined DDB Mudra.
He has won many accolades and awards, including Cannes, D&AD, One Show, AdFest, Spikes Asia, Goafest, Kyoorius and Mirchi Kaan, among others.
On rejoining Scarecrow M&C Saatchi, Tammal said, “The challenge back in 2010 was the one of building an agency from scratch. This merger with M&C Saatchi brings Scarecrow to its Phase 2, which is an exciting opportunity to work with fresh creative talents and more ambitious projects.”