Lionsgate Play to launch the digital premier of John Wick 3 in India
Globally known for their critically and commercially acclaimed movies, Lionsgate Play, the latest streaming service from Global Content leader Lionsgate, will launch India’s digital premier- John Wick 3 on Friday, 3rd April 2020. John Wick is amongst the best action series, known for its unparallel action and blood pumping experiences. The movie will be available on their leading telecom partner apps such as Vodafone Play, Idea Movies & TV and most recently launched Airtel Xstream.
Recognising the multilingual culture and demand for popular Hollywood films in regional languages, Lionsgate Play will premier John Wick 3 in multiple languages such as Hindi, Tamil and Telugu in India. Additionally, Lionsgate Play will tie-up with various regional influencers to promote the regional dubbed content in their native language. These influencers will voice/dub conversations with the characters of the movie by adding a humour element to it. Interestingly the brand has created quirky memes to create buzz around the movie.
John Wick 3 – Parabellum is a 2019 American neo-noir action thriller film starring Keanu Reeves as the eponymous character. It is the third instalment in the John Wick film series, following John Wick (2014) and John Wick: Chapter 2 (2017). The film is directed by Chad Stahelski and written by Derek Kolstad, Shay Hatten, Chris Collins, and Marc Abrams, based on a story by Kolstad. It also stars Halle Berry, Laurence Fishburne, Mark Dacascos, Asia Kate Dillon, Lance Reddick, Anjelica Huston, and Ian McShane. In the film, which picks up minutes after the end of the previous film, ex-hitman John Wick finds himself on the run from legions of assassins after a $14 million contract is put on his head due to his recent actions.