LIV Sports' bags exclusive rights for UEFA Euro 2016 Qualifying tournament

Multi Screen Media (MSM) announced that “LIV Sports”, its premier Digital Sports Entertainment destination – www.LIVSports.in holds the Mobile and Internet Broadcast rights of the UEFA Euro 2016 Qualifiers for India. The Qualifying schedule is currently underway, starting September 2014 and it will run through November 2015. LIV Sports will offer both LIVE and Video-on-demand match content, with rich and informative statistics and analysis. The 2016 UEFA European Championship is scheduled to be held in France from 10 June to 10 July 2016.

The power packed digital destination will enable viewers to watch the LIVE telecast of the Qualifying tournament at a nominal rate of USD 3 per match and will also offer Video-on-demand highlights. The Video-on-demand content on LIV Sports will include Match Highlights, Goals, Penalties, Red Cards, Free Kicks and Misses.

Uday Sodhi, Executive Vice-President & Head- Digital- Sony Entertainment Network commented, “We are immensely excited to bring to you the Qualifying matches for the 15th European Championship for men's national football teams - Euro 2016. Since our inception as the Official Mobile and Internet Broadcaster for the 2014 FIFA World CupTM Brazil, the idea behind LIV Sports was to offer quality content that is mass inclusive and not designed to cater only to ardent sports fans. We are committed to keep every cross section of our consumers actively engaged through high quality interactive sports content.”

For the first time, the European Championship final tournament - Le Rendez-Vous will be contested by 24 teams, having been expanded from the 16-team format that had been in place since 1996. Under this new format, the finalists will contest a group stage consisting of six groups of four teams, followed by a knockout stage including three rounds and the final. As hosts, France has automatically qualified for the final tournament, while the other 53 national teams will compete in a qualifying competition to secure the remaining 23 places. Among these teams are back-to-back defending champions Spain, and for the first time since their affiliation with UEFA, Gibraltar.

To get the action right at their fingertips, viewers can login to LIV Sports online – www.LIVSports.in and via the iTunes and Google Play App Stores. Also, you can download the app by sending <SPORTS> to 52525