LS Digital empowers brands by implementing transformative strategies

With the single purpose of putting Digital Marketing Transformation at the heart of brands, LS Digital, India's new-age independent digital marketing transformation group, has announced the launch of #ChallengeTheNow – to empower brands to go further in their journey with integrated offerings. With more than a decade of experience on platforms such as search, social, and mobile, that enables delivering high-quality brand and performance marketing campaigns, LS Digital is all set to unveil its new Mission & Purpose to be the global leader in the digital marketing transformation space powering marketers to #ChallengeTheNow.

Speaking about the mission, Prasad Shejale, Founder & CEO, LS Digital said, “The scale of change ahead of us is unprecedented. We are excited about the new goals, challenges and their long-term impact on our ability to partner with our clients in the pursuit of their mission. Throughout our journey, one of the hallmarks of LS Digital has been the ability to grow — to rise to our client’s expectations, and meet their needs by seizing opportunities and creating new possibilities. But what trumps all of these is an even greater willingness to embrace change and go beyond being consultants and become partners in a bid to build a digital future. With #ChallengeTheNow, we are setting the stage to becoming a leader in the digital marketing landscape by enabling and accelerating the digital marketing transformation journey of our brands – helping them stay relevant to their ever-changing, digitally-enabled consumers.

In 2022, LS Digital embarked on a journey of Transformation, and started building tools, systems, processes, models, and most importantly, talent to help brands use digital as a catalyst. Given the moniker, Digital Marketing Transformation, this framework incorporated 6 core areas of expertise: media, UI/UX, digital-first creative, data & insights, customer experience (CX), and tech & innovation. To achieve this goal, Langoor Digital (a CX company) and f1Studioz (UI/UX Company) joined the Group, which now boasts over 1200 digital marketing professionals across six regions.

In a world where digital has gone beyond media and has become a way of life, LS Digital– f1studioz and Langoor – are working together to empower brands to go further in their journey with the most comprehensive suite of digital marketing services. To pursue the new Mission & Purpose, these 3 entities are leaning into their cutting-edge service offerings that include the brands’ three core services: Consulting & Assessment, Digital Marketing Services and Transformation Services besides Credibility, Capability, and Capacity that come from over a decade of experience and subject-matter experts with proven track records.

“As we enter 2023, we are committed to evolve further and become an entity capable of creating new value. When we joined hands with LS Digital, we envisioned being a game changer and today, we stand true to that vision. Langoor’s DNA is about working out-of-the-box to deliver positive business outcomes by enabling and accelerating the digital marketing transformation journey of our brands— helping them stay relevant to their ever-changing, digitally-enabled consumers,” shared Venugopal Ganganna, Co-founder and CEO, Langoor.

Santosh Shukla, CEO & Co-Founder, f1studioz, further added, “With the combined forces, we are in a position to deliver an integrated and comprehensive Digital Marketing Transformation journey to our customers to stay relevant in this ever-changing, digitally-enabled world. While the impact we make in society and for our brands is what makes our ideal lives, let us not forget to enjoy the ride as westrive to reach the destination.”