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Madison Media picks Dnyanada Chaudhari as COO of a new unit

Madison Media has just announced the appointment of Dnyanada Chaudhari as COO of a new unit of Madison Media based in Mumbai to be formed shortly.

Dnyanada has 15 years of experience in media, working with media agencies like Lodestar and ZenithOptimedia and on the advertiser side, driving the media mandate for advertisers like Hindustan Unilever, Marico and ICICI Prulife.

Says Punitha Arumugam, Group CEO, Madison Media, "Dnyanada is definitely going to be a great asset for us. Her experience spanning agency and client media functions is hopefully going to bring a holistic perspective to our services."

Says Dnyanada Chaudhari, on her joining Madison, "I have worked closely with Punitha during my stint at Marico and Sam on many industry related issues. I am happy to be part of the Madison family and it is a privilege to be groomed under their leadership. I am looking forward to offering my experience to drive disruptive thinking, leverage scale and best practices for our clients."

Madison Media Group is India's foremost media agency handling media planning and buying for blue chip clients including Airtel, Godrej, Cadbury, ITC, General Motors, Marico, McDonald's TVS, Britannia, Procter & Gamble, Asian Paints, Tata Tea, Shriram Transport Finance, Levis, SpiceJet, Axis Bank, Domino's, Bharti Axa, MaxNewyork Life Insurance, Tata Salt, Acer, Dish TV, Imagine TV, Times Television Network, Indian Oil and many others. The gross billing of Madison Media is Rs. 3000 crores.

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