Magenta appoints Ms. Bhavana Srivastava as Head of Client Servicing

Magenta one of the leading EV Charging company has appointed Ms. Bhavana Srivastava as Head of Client Servicing. The company’s business strategy aims at solving challenges that clients face in clean energy and EV Charging. Keeping up with the aggressive growth targets, the management aims at acquisition and retentions of the client with the help of the newly appointed member.

Ms. Bhavana Srivastava brings with her over 20 years of leadership experience in Customer Services, Sales and Operations.  

 Before joining Magenta, she has also been a successful woman entrepreneur and has led client services teams at diverse corporates such as Reliance, Trans Arabia and INIFD (International Institute of Fashion Designing). She also supports various NGOs and volunteer organisations despite her busy schedule.

 Ms. Bhavana Srivastava added, “I was part of Magenta since its inception working from the outside supporting the founders in its initial days. Since then, I have seen Magenta grow leaps and bounds and am excited to now, formally be a part of the budding Magenta Group.

I believe that Sales is an outcome of client services and not vice versa. Despite hailing from a family of scientists, I never took to technology as much as I could have. But according to me, the driving force for technology and business models is how close you are to the clients and how well you understand their pain points and solve their challenges. I am excited to drive this client centric agenda in this new space of clean energy based Electric mobility that Magenta is driving India towards.”

Briefing the media on the appointment, Mr. Maxson Lewis – Managing Director, Magenta Power & ChargeGrid said, “Ms. Bhavana has a strong track record of leading client engagements in conventional setups. While Magenta is a technology driven company, the traditional values of client first, driven by Bhavana in her role at Magenta will help develop and deliver solutions ‘Made in India, Made for Indians’.


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