Magnon eg+ ups its game with Ashutosh Negi as the new Executive Creative Director

Magnon eg+, one of India's largest brand implementation and creative production agencies, adds ammunition to its creative capabilities and announces the hiring of Mr Ashutosh Negi as Executive Creative Director. Magnon eg+ is a part of eg+ worldwide, an Omnicom Group Company.

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shutosh comes with 17 years of experience in creativity from his first stint in Dhar & Hoon. During his tenure, has also worked with leading creative agencies like J Walter Thompson, Contract Advertising, Draft FCB Ulka, Law & Kenneth and Percept India. During this professional journey, he has worked with Indian and international clients like Hero Honda, LML Bikes and Scooters, Mini Cooper (car segment), Sony, Reckitt Benckiser, Apollo Tyres, ESPN Star Sports, Dabur, DLF, Unitech, Tropicana, Panasonic, Microsoft, Lays Chips to name a few. Ashutosh was also managing his own film production company in Mumbai.

Expressing his delight on the new job responsibilities, Ashutosh says, “I am extremely excited to join the young and vibrant team here. Driven by entrepreneurial zest, it is a potent blend of creative and strategic knacks with a strong underpinning of digital lineage, providing me the best of platform to experiment.”

Speaking on the occasion, Vineet Bajpai, Group CEO, TBWA India, says, “We would like to extend a warm welcome to Ashutosh Negi in our journey towards innovation and creativity. As an organisation, we are growing with an incredible momentum and at this stage we look forward to Ashutosh boosting the creative output of the agency and lead the creative department.”

Vivek Merani, Managing Director, Magnon eg+ also adds, “Marketing and consumer communication is pacing towards digital whereas digital and social strategies are getting increasingly dependent on creative branded content that needs to be produced. We look forward to Ashutosh’s experience in this space and believe he will lead the way for us.”

Magnon eg+ client roster includes Panasonic  Smart Phones, Yashoda Hospital, HP, Le Passage To India, Excelity, etc to name a few.

 

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