Mankind Pharma ropes in Vijay Sethupathi as the brand ambassador
India’s leading pharmaceutical company Mankind Pharma has announced its association with Vijay Sethupathi, an Indian actor and producer who predominantly has contributed in the Tamil cinema. He is the finest actor in the industry and is referred as "Makkal Selvan", meaning "People's Treasure”, by fans and well-wishers.
Mankind Pharma is known for serving lives in India by providing affordable medicines and their CSR activities and Vijay Sethupathi is not only the biggest star but also a philanthropist at heart. The association is very well thought out and will prove to be a fruitful one as both Mankind Pharma and Vijay Sethupathi exhibit philanthropic deeds and activities. In lieu of this association and a part of the core DNA of Mankind Pharma, the company will be donating an amount of INR 31 lakhs to the Film Employees Federation of South India (FEFSI). FEFSI is an Indian organisation consisting of technicians from the Tamil Film Industry in Tamil Nadu, India. The amount donated will help all those who are facing a slowdown due to the pandemic and will support the growth of the organization and its members.
Vijay Sethupathi has won 15 awards in the category of Best Actor which includes Filmfare Award- Tamil, National Film Award, Vijay Award for Best actor and many more.
Superstar Vijay Sethupathi on the partnership said, “It is a pleasure to partner with Mankind Pharma as the brand ambassador and represent the brand in the southern market. The company perfectly justifies the true meaning of ‘Mankind’ and the motto of ‘Serving Life’ in the industry. I am honoured to be a part of the Mankind Pharma family and hope to serve the society together.”
Rajeev Juneja, Managing Director and Vice Chairman, Mankind Pharma said, “We believe that Vijay Sethupathi is an ideal personality for us as a brand ambassador and has an emotional connect with the audience which is why people call him “People’s Treasure”. Both Mankind Pharma and the superstar have a common synergy and thought process of serving life in the country, and we feel this mutual alliance will be a prolific one for both of us. We at Mankind Pharma always selflessly contribute towards the betterment of society and believe in serving life, we hope that the token amount donated to FEFSI will help provide assurance towards the growth of the company. Together we will continue to selflessly contribute towards the betterment of the society”.
Mankind Pharma aspires to aid the community in leading a healthy life by formulating, developing, commercializing, and delivering affordable and accessible medicines that satisfy urgent medical needs.