Marico appoints Ankit Desai as Head - Media & Digital Marketing
Fast-moving consumer goods(FMCG) company Marico has roped in Ankit Desai as the head of media and digital marketing for its India and Global Centre of Excellence. He joins from Disney+Hotstar, where he worked as vice president & head - product revenue strategy(Entertainment) for approximately three years. This is the second time that Desai will be holding the position, after his first stint with Marico ended in 2019 and he was the head of media and digital marketing.
Ankit is a graduate from University Of Mumbai and is a media professional with extensive experience in digital marketing, strategic media planning/buying and revenue strategy . He has more than 15 years of experience in marketing and media and has worked with Imagine TVIn the past, he has also worked with NDTV and GroupM - Mindshare Fulcrum.