Maybelline New York partners with Rohit Gandhi and Rahul Khanna for Amazon India Fashion Week Spring-Summer'16
Maybelline New York will create innovative make-up looks to highlight the beauty trends for the season
Maybelline New York announces its partnership with designer duo Rohit Gandhi & Rahul Khanna for Amazon India Fashion Week Spring-Summer’16. With the power of make-up and a mantra to ‘Make It Happen’, Maybelline will showcase the collaborative fashion and beauty show on October 10, 2015, 9:30pm at NSIC Grounds, New Delhi. Known for their contemporary creations and aesthetics, the designers will display a collection that perfectly complements Maybelline’s latest innovations in make-up this season, customized to appeal to women who are confident, empowered and want to express themselves.
Maybelline’s official make-up artist, Elton J Fernandes will create innovative - make-up looks that will be paired with a prêt collection inspired by the essence of New York and mantra of “Make It Happen”. Structured silhouettes in mesh, light weight fabrics and silk organza will be highlighted with unique motifs, tone on tone embellishments and Rorschach embroideries. Vivid tones of mint, white, coral, sky hues, frost and black form a strong part of the collection with the designers’ love for metallic tones being emphasized in select garments. Keeping in line with Maybelline New York brand values that empower women to make a statement, explore new looks, and express their own creativity and individuality, this collection will form the perfect canvas for the brand to showcase its expertise in make-up for the woman who uses makeup and fashion as a way to express herself.
"We are extremely excited to be associated with Maybelline. Our brands have similar sensibilities and ethos. We and Maybelline New York cater to same audience who is dynamic, intelligent and confident, who is fashion forward and ready to experiment with new looks. We love empowering women to personify their individuality and make a statement", said Rohit Gandhi and Rahul Khanna.
Pooja Sahgal, General Manager, Maybelline New York - India said, “It’s our pleasure to be presenting Rohit Gandhi and Rahul Khanna, a designer duo that perfectly resonates the Maybelline New York style statement and spirit. We are very excited to showcase beauty trends for this season in collaboration with Rohit & Rahul’s designs complementing our innovative make-up range that has created stunning looks on international runways. Through the show, we hope to inspire young girls and women to express themselves, define their beauty and make it happen with make-up.”
Mr. Sunil Sethi, President, FDCI, said, “I’m eagerly looking forward to the Maybelline show with Rohit Gandhi and Rahul Khanna and I’m sure it will be a spectacular presentation of fashion and beauty. The designer duo and the brand, both are connoisseurs of fashion in their own unique way and are known to create trendsetting style statements that capture the global spirit of fashion.”