McCann Wins Paytm and IDFC Bank

McCann bags the creative duties of Paytm and IDFC Bank

McCann Delhi has added Paytm and McCann Mumbai add IDFC Bank. All wins have been recorded in a multi-agency pitch. McCann would conceptualise all the creative fronts from print, Television and outdoor for both Paytm and IDFC Bank. Paytm account was before being handled by Contract Advertising.

IDFC Bank is a leading finance company and a dominant finance player providing end to end infrastructure Financing and project implementation services. While Paytm is one of the fastest growing online recharge platform for mobiles, DTH, data cards and a host of other services.

McCann is a subsidiary of the Interpublic Group of Companies with offices in 120 countries. The advertising agency is part of McCann Worldgroup, which also includes planning and buying agency.