MEC ropes in Gurpreet Wadhwa as Head of Digital, Vietnam

MEC has announced the appointment of Gurpreet Wadhwa as the new Head of Digital of their Vietnam office. In his new role, Wadhwa’s main focus will be leading the digital team in developing the core digital strength of the agency and bring new thinking and capability to the fast growing MEC Vietnam.

Wadhwa joins MEC Vietnam from Maxus India, Delhi office, where he was the Business Director and responsible for digital media initiatives and overall media strategies. Prior to this, he played a main role in creating India’s first crowd source mapping application for digital start-up, MAD. He has, among others, worked with clients Hero MotoCorp, Perfetti van Melle, Pernod Ricard, Panasonic India and HT Media.

Wadhwa has more than eight years of experience working on the forefront of digital transformation and this experience makes him the right person to further fuel MEC’s digital expansion in the dynamic Vietnam market.

He will be reporting to Arup Bansal, Managing Director, MEC Vietnam, who commented, “This is an investment into our digital expertise and growing client portfolio. We are committed to add depth to the dynamic digital conversations with a seasoned communication professional like Gurpreet in the lead.”

Speaking on his appointment, Wadhwa said, “I am very excited to join MEC Vietnam, one of the fastest growing agencies in the country. Vietnam as a market is full of opportunities and challenges and I am looking forward to contribute to making MEC Vietnam a stronger partner for its clients.”